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Campaign Groupings

Target Audience: Administrators


Introduced in Payway 4.6.6, campaigns can now be grouped in the PAP. While editing various configurations based on specific, hand-picked campaigns can sometimes be a necessity, it can during other times be a huge hassle, and this is what campaign groupings aim to eliminate.

Campaign groupings allow you to create a group, consisting of one or more campaigns, to later use this group in various configurations across Payway. This means you can group together campaigns of your choosing, and then simply modify your configurations to use these groups instead. And the best part? We'll take care of the rest!

Configuring a Campaign Grouping

Campaign groupings are disabled by default, so before you can start using them, we'll need to enable them for you. In order to enable campaign groupings, please reach out to our support.

Once you have the feature enabled, you can create your first campaign grouping. In order to do so, navigate to PAP => Packages & Campaigns => Campaign Groupings. In here, you will decide on a few things:

  • Name: The name the campaign group should have. While the customer's won't see this name, it will be used to identify the group across the PAP.
  • Key: A unique, read-only code corresponding to this campaign group, which can be used to easier identify a campaign group in API responses.
  • Included campaigns: These campaigns will be included in the group. You can select currently active campaigns, as well as across different titles.

Using a Campaign Grouping

Once you have your first campaign grouping created, you will now be able to start using it. Currently we offer campaign grouping usage in the following configurations, though the list is constantly expanding, so make sure you check back every so often!